Attractive Challenges

How to Make Wellness Challenges Attractive to Employees?

Wellness challenges are a great way to engage employees in improving their health and wellness, but they can sometimes be difficult to get employees excited about. While wellness challenges can provide many benefits, such as reducing healthcare costs and improving employee morale, getting employees to participate can be a challenge. Employees may feel overwhelmed or unmotivated, especially if they've never participated in a wellness challenge before. 

Encouraging employee participation in wellness challenges not only benefits the employees themselves but also has the potential to positively impact the overall productivity and success of the organization. By making wellness challenges more attractive to employees, you can create a workplace culture that values and prioritizes employee health and well-being. By following these tips, you can make wellness challenges more appealing and effective in promoting a culture of wellness in your workplace.


Make It a Team Effort

Wellness challenges are more fun and engaging when employees can participate as a team. Encourage employees to form teams and provide incentives for teams who fulfill a given goal. This can help foster a sense of community and camaraderie among employees. Teams can also hold each other accountable, making it easier for individuals to stick to their goals and see results.


Offer Meaningful Rewards

Incentives are a great way to motivate employees to participate in wellness challenges, but they need to be meaningful and relevant. Consider offering rewards that are tied to the theme of the challenge, such as fitness equipment, gym memberships, or healthy food vouchers. If you need some inspiration, we've rounded up some great reward ideas. Rewards don't always have to be tangible items. Consider offering employees additional time off or flexible work arrangements as a reward for participating in the challenge. This can show employees that the company values their well-being and work-life balance. According to the Gallup 2022 report, employees appreciate when they are recognized, so they feel that they are cared about and that their achievements are noticed. 

It is worth remembering that everyone who fulfills the goal could be recognized, not just one person or the top 3 people in the ranking who achieved the best result. It also motivates those who have not been so sporty before or who are not the most skilled in the activity that this challenge is about. That way everyone gets the feeling that they too are ranked and have a chance to win and are competitive.

Keep It Simple

Employees are more likely to participate in wellness challenges that are simple and easy to understand. Keep the rules of the challenge clear and concise, and provide employees with all the information they need to participate. Also, make sure that the challenge is achievable for all employees. Setting unrealistic goals may discourage some employees from participating, so it's important to strike a balance between challenge and achievability.

Provide Education and Resources

Employees may be more likely to participate in wellness challenges if they understand the benefits of the challenge and have access to resources and tools to help them achieve their goals. Consider providing employees with educational materials, such as articles or videos. In addition to educational materials and resources, consider bringing in outside experts to lead workshops or seminars on health and wellness topics. This can add a personal touch and help employees feel more invested in the challenge.


Make It Fun

Wellness challenges don't have to be serious or boring. Consider adding a fun and playful element to the challenge, such as a scavenger hunt or a wellness-themed costume contest. This can help make the challenge more enjoyable and engaging for employees. It is also important to provide variety to maintain motivation and excitement. Instead of organizing a 6-month step challenge, for example, try to come up with something new and interesting every month

Encourage employees to get creative with the wellness challenge and come up with ideas for fun activities or events that tie into the theme. This can help build excitement and enthusiasm around the challenge and create a sense of ownership among employees.

Track Progress and Celebrate Success

Employees are more likely to stay engaged in wellness challenges if they can see their progress and celebrate their successes. Provide employees with regular updates on their progress and celebrate achievements along the way. Celebrating both individual and team successes can be a great way to motivate employees to continue working toward their goals. Consider organizing a final event or ceremony to recognize all the hard work and dedication put in by employees during the challenge. This can help motivate employees to continue working towards their goals ad build a sense of accomplishment and pride among employees.



In conclusion, wellness challenges can be a powerful tool for improving employee health and well-being, but it's important to make them engaging and appealing to employees. By making wellness challenges a team effort, offering meaningful rewards, keeping the challenge simple and easy to understand, providing education and resources, adding a fun element, and tracking progress, and celebrating success, you can help create a culture of wellness in your workplace. 

Encouraging employee participation in wellness challenges not only benefits the employees themselves but can also positively impact the overall success of the organization. So, consider implementing these tips in your wellness challenges and help your employees on their journey towards a healthier and happier life.