Den Jyske Kontrolcentral wellness case study

Den Jyske Kontrolcentral Case Study: Getting 24/7 Shift Workers Moving

When your job is watching alarm screens around the clock, staying active is hard. Den Jyske Kontrolcentral A/S, a Danish security monitoring company, had tried subsidized gym memberships with little success. YuMuuv CEO Jakob Remmel spoke with Erik Sørensen about how gamified challenges finally got their shift workers moving.

1. At a Glance

  • Company: Den Jyske Kontrolcentral A/S – real-time alarm monitoring in Denmark, Scandinavia and selected global markets
  • Employees: about 130, working 24/7, 365 days a year
  • Challenge: long, sedentary shifts in front of screens; low use of gym subsidies
  • Approach: step challenges, activity index challenges and leaderboards in YuMuuv
  • Result: about 23% joined at launch – more than previous initiatives – and employees reported feeling healthier

2. The Problem

Monitoring alarms requires staff to stay at their screens for long periods. Earlier efforts, including subsidized gym memberships, had limited impact because few employees used them. The company needed something more engaging that would fit around 24/7 shift work.

3. Why YuMuuv

Erik looked at several digital platforms. YuMuuv stood out for its flexibility, easy setup and gamified approach to health and fitness.

4. How It Was Implemented

  • A range of challenges for different types of activity, so everyone could find a way to take part.
  • Step challenges and activity index challenges – see YuMuuv challenge types explained.
  • Competitive leaderboards to create a motivating atmosphere.
  • Flexibility for shift work – employees could be active at times that suited their shifts.

5. Results

  • Higher participation: about 23% of the workforce joined at launch, significantly more than earlier wellness initiatives.
  • Ongoing engagement: regular updates and new challenges kept people involved.
  • Health benefits: employees reported feeling healthier. One employee noted that regular walks prompted by the app had helped her miss far fewer days of work.

6. Lessons Learned

  • Fit activity around the work, not the other way round. In 24/7 operations, flexibility is essential.
  • Listen and adjust. The company regularly asked for feedback and adjusted the difficulty and variety of challenges so they stayed accessible.

7. What Comes Next

  • A wellness points system to combine different activities in one challenge – see how YuMuuv's point system works.
  • Live leaderboards on screens around the workplace to boost visibility and motivation.

8. Key Takeaways for HR Teams

  1. If gym subsidies are not used, try challenges – they bring activity into everyday life.
  2. Design for shifts – let people be active whenever their schedule allows.
  3. Keep it fresh with new challenges and regular updates.

Related reading: wellness for the workforce that doesn't sit at a desk and how to reduce sickness absence. More stories: case studies. Book a demo to plan your own challenge.

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