YuMuuv vs Count.It
An honest side-by-side for HR and wellbeing teams choosing a step challenge app: prices, ratings, languages, security and support.
Facts checked 22 October 2026 · see sources
The short answer
Both run step and activity challenges with team leaderboards. Count.It is a low-cost, do-it-yourself app billed per person per day; YuMuuv is a fixed-price platform with single sign-on, a security report and 50 languages.
Choose YuMuuv if you…
- have people in many countries: the app runs in 50 languages
- need single sign-on and a SOC 2 Type II report for IT and security approval
- run challenges all year for hundreds of people and want a fixed price
- want a configuration call and help planning your challenge year
Count.It may suit you better if you…
- have a small group and want the lowest price for a short challenge
- want a free plan for up to 10 people
- want challenge updates and logging inside Slack
Four differences that matter
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50 languages vs 1
YuMuuv runs in 50 languages, so global teams can join in their own language. The Count.It app is in English only.
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Ready for IT review
YuMuuv includes single sign-on (SAML, OIDC), holds a SOC 2 Type II report and keeps data in the EU. We found no single sign-on or security certification for Count.It, and its data is stored in the US.
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A fixed price all year
YuMuuv charges a fixed price for the period. Count.It bills 10 cents per active person per day, so a year for 500 people can reach about $18,000 if everyone takes part daily, against $11,100 at YuMuuv.
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Set up with you
Every YuMuuv plan includes a configuration call and planning help. Count.It's standard plan is do-it-yourself; challenge managers come with its Fancy plan and a $289 setup fee.
Price check
What a challenge costs, by team size. Prices in USD.
| Challenge length | YuMuuv |
|---|---|
| Up to 2 weeks | $600 |
| 1 month | $800 |
| 1 year | $2,400 ≈ $96 per person per year |
| Challenge length | YuMuuv |
|---|---|
| Up to 2 weeks | $1,275 |
| 1 month | $1,700 |
| 1 year | $5,100 ≈ $51 per person per year |
| Challenge length | YuMuuv |
|---|---|
| Up to 2 weeks | $2,775 |
| 1 month | $3,700 |
| 1 year | $11,100 ≈ $22.20 per person per year |
| Challenge length | YuMuuv |
|---|---|
| Up to 2 weeks | $4,275 |
| 1 month | $5,700 |
| 1 year | $17,100 ≈ $17.10 per person per year |
Unlimited challenges during the period, you pay only for people who join, and each employee can invite up to 10 friends or family to private challenges for free. Count.It is free for up to 10 people, then bills US$0.10 per active participant per day plus about US$10 a month: about US$56.50 for 25 people for a month. See all prices
Full comparison
Every row checked on the vendor's website and help center, the US App Store and Google Play.
| Feature | 
|
 |
|---|---|---|
| Pricing | ||
| Price for a full year (25 users) | $2,400 | About $670 if all 25 take part every day |
| Single challenge (25 users) | From $600 (up to 2 weeks) | $31 for 2 weeks, $56.50 for a month |
| Prices published | Yes | Yes |
| Free trial | Free trial on request + interactive demo | Free for up to 10 people |
| App and ratings | ||
| App Store rating (US) | 4.8/5 · 1,500+ ratings | 4.5/5 · 1,600+ ratings |
| Google Play rating | 4.4/5 · 1,400+ reviews | 4.2/5 · 680+ reviews |
| App languages | 50 | 1 (English) |
| Challenges | ||
| What you can track | 14 synced activities + unlimited habits | Steps, 135 exercise types, distance, meditation, habit goals |
| Team challenges | Yes | Yes |
| Daily targets | Yes | Yes |
| Challenge chat or feed | Yes | Yes (challenge and team feeds) |
| Map or virtual route | No | Yes (virtual path) |
| Rewards | Organiser-set prizes | Organiser-set prizes |
| Integrations | ||
| Direct connections | Apple Health, Health Connect, Garmin, Polar, Suunto | Apple Health, Health Connect, Garmin, Fitbit, Samsung Health |
| Other watches and rings | Fitbit, Samsung, Oura and more via Apple Health or Health Connect; or record workouts in the app | Strava, WHOOP and others via Apple Health or Health Connect; manual entry if allowed |
| Admin and security | ||
| Single sign-on | Yes (SAML, OIDC) | Not found |
| Your logo or branding | Your logo + challenge images | Header image or logo |
| Security certification | SOC 2 Type II | None found |
| Data hosting | EU (AWS Frankfurt) | United States |
| Support | ||
| Hands-on support | Configuration call + planning help | Self-serve; challenge managers on the Fancy plan ($289 setup) |
| Other | ||
| How you pay | A fixed price for the period | $0.10 per active person per day + about $10 a month |
Switching from Count.It in three steps
Participants keep their watch or phone app: they only connect it to YuMuuv.
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Book a demo
Tell us about your teams and goals. We show you the admin view and a live challenge.
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Set it up together
On a configuration call we set up your challenge, teams and logo. People join with a sign-up code or single sign-on.
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Launch
Technically ready within a day. Most companies launch one to two weeks after signing, depending on their own approvals.
What customers say
“YuMuuv didn’t just provide a platform; they became a trusted collaborator every step of the way.”
Lizanne Pharand, Global HR Project Coordinator, and Danielle Cairney, Head of Wellbeing UKI, WSP Read the WSP case study
“Some things in the U.S. don't always translate globally. YuMuuv was the perfect connector for everyone.”
Office Manager & Culture Lead, Opendoor Read the Opendoor case study
“I didn't want to spend my time figuring out tech. I just wanted to run my program—and YuMuuv made that possible.”
Public health expert, City of San Diego Read the City of San Diego case study
Questions buyers ask
Can’t find yours? Ask us on a demo call.
How much does Count.It cost?
How much does YuMuuv cost?
Which is cheaper, YuMuuv or Count.It?
Which watches and apps work with YuMuuv?
Does YuMuuv support single sign-on?
Is YuMuuv secure?
Sources and method
Checked on 22 October 2026.
Count.It: count.it/pricing and its price estimator (checked at 25 to 1,000 people), the Count.It help center and release notes, its privacy policy, and the Count.It listings in the US App Store and Google Play. YuMuuv: yumuuv.com/pricing, the challenge activity list in the YuMuuv help center, and the same two app stores. Ratings change daily; prices exclude VAT.
Spotted something out of date? Tell us at info@yumuuv.com and we will fix it.
See YuMuuv with your own challenge in mind
A short demo, then a configuration call. Most teams launch within two weeks.