Chamberlain Case Study: The Wellness Warriors Challenge for a Remote Team
Chamberlain, a leader in nursing and healthcare education, believes care starts with yourself and extends to colleagues and the wider community. To bring that idea to life for a remote team spread across the United States, Katie Gillies, Vice President of Enrollment, launched the "Wellness Warriors" challenge with YuMuuv. Here is how it worked.
Table of Contents
At a Glance
- Organization: Chamberlain, nursing and healthcare education
- Team: a remote enrollment team across the US
- Program: "Wellness Warriors", a 60-day challenge launched at the start of the year
- Design: inclusive activities, leaderboards and regular updates
- Result: enthusiastic participation, stronger team cohesion and many participants reporting lasting lifestyle changes
The Goal
Chamberlain wanted to build a culture of health that reflected its care model – starting with self-care – and to use the motivation of the New Year to get started. The team needed a tool that was simple enough for everyone and worked for people spread across the country.
Why YuMuuv
YuMuuv was chosen for its user-friendly app and because it works with the technology people already use, which was essential to get wide participation from a remote team.
How Wellness Warriors Worked
- Inclusive activities – designed so everyone could take part, whatever their fitness level.
- Friendly competition – the enrollment team is naturally competitive, so leaderboards and regular updates kept motivation high.
- Easy tracking – participants followed their progress and stayed connected with colleagues in the app.
- A clear time frame – 60 days, long enough to build habits.
Results
- Consistent engagement – employees were eager to see their names on the leaderboard throughout the 60 days.
- Team cohesion – participants shared stories and strategies, strengthening the sense of community in a remote team.
- Lasting impact – a post-challenge survey showed a strong positive effect on motivation and health, with many participants reporting sustained lifestyle changes.
Lessons Learned
Participants valued the structured yet flexible format. Their main request was the ability to log activities retrospectively when life gets busy – today, missed manual activities can be added for up to 7 days afterwards (see how the point system works). Chamberlain also wanted more ways to communicate with participants during the challenge; YuMuuv has since added an announcements feature for organizers.
Key Takeaways for HR Teams
- Connect wellness to your values – Chamberlain linked the challenge to its care model.
- Use competitive energy – for sales or enrollment teams, leaderboards are a strong motivator.
- Start in January and run long enough to build habits.
- Close with a survey and an event to capture feedback and celebrate.
Related: wellness challenges for remote workers. More stories: case studies. Book a demo to plan your own challenge.
